Get over these 5 WordPress migration myths!
WordPress is one of the best and most trusted CMS globally because it enjoys a large developer community and a growing library of plugins. The CMS offers unimaginable scalability and features like simple eCommerce integration, mobile-friendliness, and SEO capabilities.
Besides, WordPress offers powerful marketplace themes that make it easy for businesses to sell a product or service online.
No wonder WordPress continues to lead the CMS market by a wide margin.
Since WordPress enjoys a considerable market share, it is quick to come up with the latest features at a cheaper cost versus other CMS. Thus, businesses opting for WordPress stand to win with a healthy bottom line.
This is a big reason why it makes sense for businesses to move to WordPress from SiteCore, Joomla, or Drupal.
However, WordPress migration can be scary! The fear of downtime and losing crucial site data is enough to dissuade webmasters from making this decision. But site migration comes with several benefits, and the switch is absolutely worth it.
5 WordPress Migration Myths
If you are considering a WP site migration, you’ve probably heard rumors and myths regarding such decisions. This post will squash those myths, allowing you to migrate your WordPress website effortlessly while upholding your site’s ranking.
WordPress Migration is Not Secure
This is by far one of the top reasons given by developers against migrating WordPress sites. WordPress is open-source software that allows everyone to access the source code. So, this may lead to security issues.
While this is true to some extent, WordPress is extremely flexible, and its security can be tightened by taking several steps like using security plugins
. For instance, WP security plugins like Sucuri can be used to monitor such threats and protect the site against common web attacks.
Malware and other threats aren’t limited to WordPress. Using a few WordPress security best practices can help you safely migrate your WordPress website.
WordPress Migration Leads to Loss of Content or Data
Most developers worry about their website content or data being lost during the migration process. In a way, this is a valid concern. If not done properly, migration can lead to the loss of precious data.
However, this issue can be prevented by taking a few precautions.
- Crawl your website before starting the migration. Use the crawl data to check for URL issues and missing content.
- Make sure your existing website is stable till the time you’ve fully migrated to the other host.
- Check for duplicate content. At times, taking too many precautionary measures to prevent data loss can lead to duplicate content, thus affecting your site’s SEO.
There’ll Be Crazy Downtime
Downtime is every website owner’s worst nightmare. The thought of visitors having to see a 404 error when they need your services the most is unimaginable.
Surely, such downtime does occur when files are transferred to the new host but the URLs are leading to the old hosting.
However, this issue can be managed proactively. First things first, do not cancel your current hosting plan until you have migrated your website fully. Apart from that check out a few tips to manage the process proactively.
A few tips to go through the entire process of WordPress migration with zero downtime
- Opt for a reliable WordPress host. A successful migration and the performance of your site thereafter hugely depends on how much server space and bandwidth you get as your business expands. When choosing a reliable hosting provider, it’s wise to consider these two factors.
- Use WordPress migration plugins like Duplicator that help webmasters migrate or copy a site from one location to another. Such plugins also ensure zero downtime and take a complete backup of a website.
- Import files to the new host by submitting the IP address of your new host right in the FTP plugin settings (you will need to use an FTP tool for this purpose). The files transferred should be located in the root directory of your new host.
- Once the upload is complete, access the installer.php file through the browser.
- The command will return a 404 error as your domain is still pointing to the old host. To resolve this, follow the steps shared below.
- Spot the IP address of your new host in the CPanel dashboard. Further, click on ‘Expand Stats’ to note the ‘shared IP address.’
- Click on the Windows button on the left-hand bottom corner of the screen.
- Click on Programs- All Programs- Accessories- right-click on Notepad- click Run as Administrator. Now, click YES to approve the Windows UAC prompt. This will open the Notepad as an administrator.
- In the Notepad file, click File, then Open, and click C:\Windows\System32\drivers\etc. to choose and access the host file.
- At the bottom of the host file, you will see your old IP address. Replace it with the new shared IP Address cloned from the new host. You can also replace the old website name with the new domain. Save the changes.
My SEO Efforts Will Be Ruined
If we look at it from the SEO perspective, migrating a WP site may sound like a planned disaster. You’ve worked all these years to build your website and improve its online ranking and business reputation. Will migrating take a hit on your SEO?
A straightforward answer to this question – Yes. It will take a temporary hit! However, it’s a myth that one’s SEO efforts will be completely ruined. The hit shouldn’t last long. Migrating your site to another host will improve SEO as the new host will indeed have better SEO plugins and capabilities.
Here’s an interesting fact! Migration can help your page rank better than before. Y
es, the first week will be awkward with Google having to recrawl your site and recognize that it’s you before giving you back your ranking. But that shouldn’t take long.
Here are a few quick tips to migrate without hurting your SEO.
- Update all the internal links on your website.
- Check for broken links and duplicate content as these could tank your ranking in the SERPs.
- Manage your sitemap.
- Update PPC campaigns and advertisements if any.
- Benchmark your Google Analytics and compare it with your performance post-migration to point out gaps if any.
Redesigning the Website Makes Sense When Migrating
When planning to migrate a website, most businesses decide to invest in web redesigning. Though there are several advantages of redesigning during migration, it can prove to be a tricky move. When redesigning and migrating, you are no longer matching content or the URLs on your site. You are rebuilding your entire website.
Hence, it demands more planning, efforts, budget, and time than otherwise.
If you are planning to undertake a redesign-migration project, it’s wise to get in touch with a professional design company that can create a robust action plan for the purpose and tackle issues if any.
WordPress migration may sound like a scary proposition, especially when there are so many myths floating around it. However, migrating a website comes with several advantages.
Hence, we have attempted to bust these common misconceptions to encourage you to move to new hosting without any inhibitions.